Comparison
Otterly is a good dashboard. If you have one brand, want daily tracking and want to set it up yourself in ten minutes, buy Otterly. This page is for the other case: you run an agency, you have ten clients who each justify $29 a month and not $189, and half of them are not in English.
Side by side
Otterly’s figures are from its own pricing page, monthly billing, read on the date in the footer. QuotedIn’s are the ones on our pricing section.
| QuotedIn | Otterly Lite | Otterly Standard | |
|---|---|---|---|
| Price | $29 per client / month$79 for weekly reports | $29 / month$25 billed annually | $189 / month$160 billed annually |
| Prompts | ~50 per clientwritten natively for the market | 15 | 100150 as an Agency Partner |
| Engines included | 5 — ChatGPT with search, ChatGPT from memory, Google AI Overviews, Gemini, Perplexity | 4 — ChatGPT, Google AI Overviews, Perplexity, Copilot | 4 — ChatGPT, Google AI Overviews, Perplexity, Copilot |
| Gemini | Included | Paid add-on | Paid add-on |
| Copilot, Claude | Not covered | Copilot included, Claude add-on | Copilot included, Claude add-on |
| Languages | Any — questions written by a person in the market’s language, never translated | 50+ countries | 50+ countries |
| Refresh | Monthly, or weekly on the $79 plana snapshot per run, with run-over-run change | Continuous dashboard | Continuous dashboard |
| Format | A report — Word or PDF — under your agency’s nameno login, no dashboard | Dashboard login | Dashboard login |
| White-label | From the first client | — | Agency Partner programme on Standard and above |
| Setup | Send one domain; we do the rest by handfirst report within days, not minutes | Self-serve, free trial | Self-serve, free trial |
Otterly also sells a Premium plan at $489 a month for 400 prompts (500 as an Agency Partner), and extra engines for a fixed fee per plan. We have left those off the table because an agency choosing between the two is rarely choosing at that end.
The unit that matters
Both products price on prompts, so this is the fair unit. It flatters us, and it is still not the whole story: Otterly refreshes those prompts far more often than we do. Pay for the refresh if you use it. Most agency reports go to the client once a month.
QuotedIn, monthly plan
$29 ÷ ~50 prompts, five engines each
Otterly Lite
$29 ÷ 15 prompts, four engines, Gemini extra
Ten clients at ~50 prompts each is 500 prompts. On QuotedIn that is $290 a month. On Otterly it is the Premium plan with Agency Partner status, $489, before Gemini.
Choosing
Get a free scan for one client
No signup, no card. Here is a real one — we run it by hand and email you the full report — the same report you would resell.
Questions
Per prompt, yes, by a wide margin. Otterly Lite is $29 a month for 15 prompts — about $1.93 per prompt per month. QuotedIn is $29 per client for around 50 prompts — about $0.58 per prompt per month, with Gemini and Google AI Overviews included rather than sold as add-ons. Otterly refreshes its dashboard far more often than once a month, so if you need daily tracking the per-prompt figure is not the whole story.
Otterly tracks four engines on every plan: ChatGPT, Google AI Overviews, Perplexity and Microsoft Copilot, with Gemini, Claude and Google AI Mode sold as paid add-ons. QuotedIn covers five in every report: ChatGPT with web search, ChatGPT from memory, Google AI Overviews, Gemini and Perplexity — none of them paywalled. QuotedIn does not cover Copilot or Claude.
When you want a dashboard you log into, refreshed continuously, that you can set up yourself today with a free trial, and you track one brand or a handful of prompts. QuotedIn has no dashboard: it is a report, produced by hand, delivered monthly or weekly under your agency’s name, priced per client. It suits an agency with many small clients, especially outside English-speaking markets.
Yes. Send us your prompt list instead of a domain and we run exactly those questions. If they were written in English for a non-English market, we will tell you what we would change and why — that is usually the first finding.